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X BANK is a one-of-a-kind concept store and art exhibition space set in the historic bank building of the W Hotel Amsterdam, located between the Singel Canal and the Royal Palace. The 450-square-metre store is a destination for the best in Dutch art, fashion and design and a meeting place for the local creative community.
As a retail space, X BANK presents labels ranging from high-end names Marcel Wanders and and Studio Drift to smaller local names like YOOST and Atelier Reservé. This range of talent is showcased side by side with no distinction, giving emerging Dutch designers a rare opportunity. As customers have a fine eye for unique goods and the stories behind them, the store’s team stimulates this by sharing stories via word of mouth and online.
As an art exhibition and event space, X BANK hosts both small-and large-scale expositions, lectures and gatherings that are open to the public.
Functioning as an art gallery, X BANK provides a new selection of artwork every six to eight weeks with the aim of continually inspiring the creative community. Past exhibitions include photo series, illustrations and fashion installations, with no limits on medium or subject. The active and rotating programming is based on a vision where thought meets creation and creation meets invention.